Show up consistently.
Win more work.

Echo makes social media manageable for AV integrators. Plan, create, and schedule posts across your channels in one place, so your business stays visible while you stay focused on installs.

Screenshot of the Specifi Social Media Planner module

The Real Problem

You know social media matters. But between quoting, installs, suppliers, and clients, it always drops to the bottom of the list.

  • Weeks go by without a post
  • Your work looks great…but no one sees it
  • Echo fixes that

What Echo Does

Echo is Specifi's built-in social media tool, designed for busy integrators who want results, and not more admin.

Batch, schedule, and manage your social content in one focused session, instead of scrambling day to day.

Screenshot of Specifi Echo social media management dashboard
Screenshot of Specifi Echo multi-platform social media management

One Workflow. All Platforms

Plan and publish content across Facebook, Instagram, and LinkedIn from one dashboard.

No platform hopping. No forgotten posts.

Create Once. Schedule It.

Build a full month of posts in a single afternoon. Schedule content to publish automatically at the best times.

No reminders. No last-minute posting from the van.

Screenshot of Specifi Echo content scheduling calendar
Screenshot of Specifi Echo AI content suggestions

Built-In AI Support

Echo helps you get started faster with AI-powered post ideas, copy suggestions, and hashtag recommendations.

It removes the blank page without replacing your voice.

Performance Insights

See which posts perform best, where engagement comes from, and what's worth repeating.

Stop guessing. Start improving.

Screenshot of Specifi Echo analytics and performance dashboard
Screenshot of Specifi Echo consistent posting schedule

Consistency Wins

The integrators winning on social aren't posting the best content, they're posting consistently.

Echo makes consistency achievable, even when things get busy.

Simple, Transparent Pricing

No hidden fees, no long-term contracts. Just powerful AV-specific social media tools for one affordable monthly price.

Echo

Specifically built for AV Professionals

£59 / month plus local taxes

  • Full access to work order image library
  • Complete supplier product catalog integration
  • Unlimited posts across Facebook, Instagram & LinkedIn
  • AI-powered scheduling recommendations
  • Comprehensive analytics & engagement tracking

Stop letting great work go unseen.

Echo helps you stay visible, look professional, and win trust, without stealing time from the job site.

Frequently asked questions

Can't find the answer you're looking for? Reach out to our customer support team.