Dream Big, Move Fast: Meet Specifi

We're on a mission to redefine the AV industry—one clever solution at a time. Everything we build supercharges your workflows, impresses your clients, and gives you time back in your day. From CRM to Proposals, we handle the heavy lifting so you can focus on delighting clients and raking in profits.

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No-Nonsense Features for Big-Time AV Success

From a cutting-edge CRM to killer proposals and unbeatable billing—count on us to deliver features powered by bold ideas, fiery ambition, and a drive to watch your AV business soar.

Specifi CRM: Close Deals, Have a Blast Doing It

Problem: Tired of complicated CRMs that feel more like homework?

Solution: Our CRM is so intuitive and fun, you'll actually look forward to updating deals. Plus, it syncs with everything else, so nothing falls through the cracks.

Outcome: Keep your pipeline humming, your tasks organized, and your sanity intact—all while you knock out more sales than ever..

All leads in one easy-peasy dashboard
Zero clutter: just what an AV integrator needs
Real-time pipeline views

Screenshot of Specifi CRM Pipeline Tracking

Interactive Proposals: Make 'Em Say Wow

Problem: Old-school proposals can bore clients and slow you down.

Solution: Our drag-and-drop builder whips up show-stopping proposals in minutes—interactive visuals, easy e-sign, and zero fuss.

Outcome: Clients sign faster, you impress them big-time, and best of all, you save hours you can spend doing what you love.

Rich media and interactive elements
Instant approvals (bye-bye, messy back-and-forth)
Custom branding to showcase your style

Specifi Invoicing: Get Paid and Get On with Life

Problem: Billing can be a drag, especially when payments get stuck in limbo.

Solution: Our invoicing tool syncs seamlessly with your projects, items, and even Stripe. Clients pay in a snap—everyone wins.

Outcome: Stable cash flow, happier customers, and an end to the dreaded “Where's my money?” chase.

Fully integrated with CRM & Proposals
Friction-free Stripe payments
Revenue at your fingertips 24/7

Customer Portal: Hand Over the Wheel

Problem: Clients bogging you down with status checks and invoice queries?

Solution: Give them a slick, secure portal where they can pay, request changes, or schedule service without bugging you 24/7.

Outcome: Elevate client trust, free up your phone lines, and let them feel like VIPs. Everybody's grinning.

White-label branding for just £20/month
Central hub for invoices, calls, change requests
Worry-free secure payments

Time Management: Boost Your Hustle

Problem: Time tracking on spreadsheets? Ugh.

Solution: We built a smooth, photo-friendly timesheet and task system that ties right into billing and tasks.

Outcome: No more lost hours. No more confusion. Just streamlined, measurable productivity you can brag about.

Easy timesheet logs & approvals
Photo uploads for on-site tasks
Productivity reporting that's actually useful

Flexible Payment Terms: Banish Payment Drama

Problem: Messy partial payments and unclear milestones can crush your cash flow.

Solution: Set up multiple stages, deposits, and crystal-clear terms that keep everything fair and transparent.

Outcome: Reliable revenue, fewer headaches, and a clear path to project success. You deserve peace of mind.

Automated stage-based billing
Customizable milestones & deposit schedules
Real-time snapshots of where you stand

Specifi WebBuilder: Make Your Site Roar

Problem: Need a pro-grade website but dread the idea of juggling multiple platforms?

Solution: Our WebBuilder is fast, fun, and seamlessly tied to your CRM, so new leads flow right in.

Outcome: A site that turns heads, draws in clients, and sets you apart from the competition—without any fuss.

Drag-and-drop simplicity
SEO-friendly templates to boost your findability
Direct integration with CRM & proposals

Works Orders That Keep You on Track

Problem: Scrambling to remember who's doing what, and when it's due?

Solution: Our works orders give you real-time visibility into tasks and deadlines, plus automated billing for side jobs.

Outcome: Total clarity, fewer fires to put out, and happy clients who see you've got it all under control.

Assign tasks and monitor them in one place
Live updates and instant notifications
Effortless invoicing for standalone gigs

Screenshot of the Specifi Customer Portal

Ready to join a faster, bolder AV revolution?

We hustle to deliver what no one else can: top-tier tools and unstoppable support. So take the leap - your future, your clients, and your bottom line will thank you.

14-day free trial
No credit card required
Platinum level support always
Purpose-built, AV focused tools

Book a Demo Try Specifi Free

Frequently asked questions

Can't find the answer you're looking for? Reach out to our customer support team.

How does your free trial work?: You get full access to every Specifi feature for 14 days—no credit card required. If you're blown away (spoiler: you will be), pick a plan that matches your ambition.
Do you integrate with other payment gateways besides Stripe?: Stripe is our main squeeze for lightning-fast payments, with this you can take ACH payments in certain regions. Contact us to see if we can make your setup happen.
Is Specifi only for large AV companies?: Nope. We serve integrators of all sizes—solo hustlers to massive teams. Our flexible plans grow right along with you.
Can Specifi help me manage remote or freelance techs?: Absolutely. Our Time Management and Works Orders let you coordinate tasks, track hours, and invoice, even if your crew is scattered around the globe.
Is there a cap on how many proposals or invoices I can create?: We don't believe in stifling your growth. All plans offer unlimited proposals and invoices. Check our pricing page for all the details.