Everything to launch and run your AV business.
One subscription.Everything included.
Every plan includes the full platform, Bob the AI, and all features. Pick the tier that matches your team size. No bolt-ons, no hidden costs.
One subscription.Everything included.
Every plan includes the full platform. Pick the tier that matches your team size.
Prices exclude VAT, GST, US sales tax, and other applicable local taxes unless stated otherwise.
See the plansOne price. Every feature. No per-user surcharges, no integration fees.
Bob the AI assistant
Your always-on AV expert. Answers, drafts, reminders.
Single-page website (SEO / AEO)
A site that ranks, edits in minutes, and converts.
Echo digital marketing tools
Local SEO, reviews, and lead capture on autopilot.
CRM & contact management
Every lead, every call, every follow-up in one thread.
Proposals & quoting
Branded proposals from first idea to signed off in minutes.
Inventory management
Warehouse, truck, site. Know where every part is.
Supplier database
Dealer networks and pricing, always up to date.
Email integration
Gmail and Outlook threads tied to the job, not the inbox.
Accounting (Xero / QuickBooks)
Two-way sync. No duplicate entry, no month-end scramble.
Work orders
Scheduled crews, clear scopes, sign-off on site.
Purchase orders
Raise, track, and receive POs without leaving the job.
Time management
Track labour per job. See where the hours actually go.
Customer portal
Clients see progress, sign docs, pay online.
Mobile app
The full platform in your pocket, rough-in to sign-off.
Built for growing crews juggling several jobs at once.
Built for multi-crew firms running ten or more jobs at a time.
What's in each plan.
// Compare plans| Feature | Individual | Team | Company |
|---|---|---|---|
| Office users | 1 | 3 | 7 |
| Field users | 2 | 5 | 10 |
| Bob the AI | |||
| CRM + Contacts | |||
| Proposals + Quoting | |||
| Project Management | |||
| Invoicing | |||
| Work Orders | |||
| Supplier Network | |||
| Client Portal | |||
| Website + SEO | |||
| Inventory | |||
| Priority Support |
What every plan includes.
// No surprisesField users bundled in
Your field team gets full mobile access at no extra cost. No per-seat gotchas.
See plansNo nickel and diming
CRM, proposals, invoicing, Bob the AI, client portal. All included. Always.
See plansWebsite and marketing built in
Every plan includes a single-page website with SEO and digital marketing tools.
See plansOnboarding thatactually works.
Every new customer gets guided onboarding. Data migration, team training, and a dedicated success manager to get you running. Onboarding is a one-time fee equal to 2x your monthly subscription.
They switched. Theyhaven't looked back.
Specifi has significantly improved the efficiency of our day-to-day business operations. The software is incredibly easy to use and has helped us create an organised and streamlined setup. Their aftersales service is outstanding; they're always available to assist and consistently roll out updates with valuable new features. This commitment to ongoing improvement sets them apart.
Specifi is an amazing software that literally runs our business operations. From initial proposals, sales and CRM to team and project management, invoicing & generating purchase orders. I would definitely recommend Specifi to anyone running a small to medium size audio visual or electrical company that wants a simple to use software that gets the business organised and looking super professional.
We chose Specifi for its modern interface, streamlined project timelines, and advanced time management and proposal software. Specifi has streamlined our process from start to finish, and provides a more professional appearance to our clients. Their support is superb, often fixing issues within minutes of them being reported. They're innovating at a much faster pace than others in the space.
See what is includedon every plan.
Commonquestions
Everything integrators tend to ask about what Specifi costs, what sits inside the subscription at each tier, how onboarding is priced, and how the two-year total reads once you factor in the integrations and modules that typically sit outside a software bill.
Contact usAre published prices inclusive of tax?
No. Figures on the pricing page and anywhere else we quote tiers, onboarding, or add-on seat rates exclude VAT, GST, US sales tax, and other applicable local taxes unless we say otherwise in writing. Tax is calculated on your invoice based on your billing address and how your account is set up.
What does Specifi actually cost?
Specifi runs on three monthly plans. Individual is $149 a month for one office user and two field users. Team is $349 a month for three office users and five field users. Company is $699 a month for seven office users and ten field users. Annual billing takes 10% off each tier, so a full year on Team works out to $314 a month when paid up front.
Every plan includes CRM with pipeline and lead scoring, proposal and quote generation, project management, the mobile field app, work orders, the customer portal, QuickBooks Online and Xero two-way sync, Stripe payments, a single-page website, and the Echo marketing tools. Multipage upgrades (3 or 12 pages) are the only per-module add-on.
How is onboarding priced?
Onboarding is a one-time fee equal to two months of your subscription. On Individual that is $299. On Team that is $699. On Company that is $1,399. It covers guided data migration from your current tool, account configuration, a custom proposal template built to match your branding, and unlimited training sessions during the onboarding window.
Onboarding applies once, in Year 1. There is no onboarding fee in Year 2 or any later year.
Is there a free trial?
Yes. Every plan starts with a fourteen-day free trial, no credit card required. The trial gives you full access to the CRM, proposal builder, project workflow, field app, and the customer portal, so you can test the parts that matter to your workflow before paying. You can also book a 30-minute platform walkthrough with our team if a live guided tour suits you better.
What is included at every tier?
CRM (contacts, pipeline, lead scoring, email sync), proposal and quote generation with branded templates and e-signatures, full project management with work orders and scheduling, the iOS and Android field app, the customer portal (your clients get a branded login to see their project, approve change orders, and pay invoices), two-way QuickBooks Online and Xero accounting integration, Stripe payment processing, and Echo for AI-drafted social posts to Facebook, Instagram, and LinkedIn.
The difference between tiers is the number of office users, the number of field users, and the level of ongoing support and account management access, not the feature set itself.
What is not included yet?
Inventory and Procurement is in beta and ships June 1, 2026. If running stock is a hard requirement for you today, talk to us before you commit so we can walk through the beta timeline and map what pieces are in place now. QuickBooks Online and Xero are the live accounting integrations, both two-way and included in every plan.
How does Specifi compare on total cost of ownership?
The typical pattern is that other platforms in this space price CRM, project management, inventory, customer portal, and marketing tools as separate modules. When you add them all up at the tier most integrators actually need, the monthly number is similar to ours, but the modular bill is less predictable because it scales with every feature and every user added.
Over two years, including onboarding in Year 1 only, Specifi Individual is $3,875 all in, Team is $9,075 all in, and Company is $18,175 all in. A like-for-like modular stack elsewhere (CRM plus proposals plus project management plus portal plus marketing) typically runs higher once all the modules are added, though the exact number depends on which modules a given team actually uses.
For a detailed side-by-side against the tool you are currently using, book a 30-minute demo and we will run the number on your real configuration.
Are integrations free?
Yes. QuickBooks Online two-way, Xero two-way, Stripe payments, Gmail, and Outlook are included at every tier. We do not charge per integration or per connection.
Do you charge payment surcharges?
No. Payments flow through your connected Stripe account at Stripe's standard processing rate. Specifi does not add a platform fee or a payment surcharge on top.
What happens if I need more users than my plan includes?
Additional field-user seats are priced at a fraction of per-seat rates common in this space. Field users are $15 per month and office users $135 per month. If you are growing past the ceiling of the Company plan, talk to us about a custom quote; it is not a public tier because it is shaped around the specific team, but we can usually quote within a day.
Do you offer annual discounts?
Yes. Paying annually takes 10% off every tier. Individual drops from $149 to $134 per month equivalent. Team drops from $349 to $314. Company drops from $699 to $629.
Is there a support fee?
No. Support is included at every tier, and training continues past onboarding for as long as you are with us. Our support team are real humans, mostly ex-integrators, not a ticket queue staffed by agents reading a script.
How do I switch plans if my team grows?
You can move up a tier at any time without waiting for a renewal. The pro-rated difference is billed on your next invoice, and onboarding is not re-charged when you upgrade. Downgrades take effect at your next billing anniversary.
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